This is the Library Science MCQs of Library and Information Centers’ Management Quiz-11. Here you’ll find LIS MCQs about Library and Information Centers’ Management. If you are a student of Library and Information Management Sciences (LIMS) then these MCQs about Library and Information Centers’ Management are so much important for you. In these MCQs, Library and Information Centers’ Management is discussed in questions and answers. So by understanding these questions and answers about Library and Information Centers’ Management in Library Science you can easily prepare for the next examination.
LIS MCQs about Library and Information Centers’ Management
The following are the MCQs of Library and Information Centers’ Management:
401. The librarian published a monthly newsletter about the library is known as
A. Marketing library
B. Library management
C. Marketing audit
D. Library planning
➥ View Answer
402. The Library developed an apprenticeship program to train inexperienced staff is called:
A. Marketing goals
B. Marketing strategy
C. Marketing audit
D. Marketing mix
➥ View Answer
403. Libraries of all types have to compete with other organizations or departments for:
A. Funds
B. Public monies
C. Customer’s
D. Materials
➥ View Answer
404. Which step ahead to increase library funds, increase usage of services, educates customers and noncustomers, change perceptions, and enhance the clout and reputation of the library and its staff?
A. Management
B. Increase reference sources
C. Marketing
D. Increase materials
➥ View Answer
405. To consist of product, price, promotion, and distribution elements is called:
A. Market
B. Interactive marketing
C. Internal marketing
D. External marketing
➥ View Answer
406. Which consists of appropriate programs and mechanisms to prepare the intended organization, including staff, to deliver the marketing program to the market?
A. Market
B. Interactive marketing
C. Internal marketing
D. External marketing
➥ View Answer
407. The two key purposes of marketing are:
A. Organizational objective, satisfying customer needs & wants
B. Organizational objective, customer share
C. Market share, customer share
D. Marketing goals, financial goals
➥ View Answer
408. Marketing goals may be set in terms of
A. Marketing goals
B. Financial goals
C. Overall goals
D. None of them
➥ View Answer
409. The key concepts which are central to the understanding of customer’s requirements are:
A. Market, product & cost
B. Market, product & services
C. Product, demand & satisfaction
D. Need, want & demand, satisfaction, value & cost
➥ View Answer
410. The marketing literature has identified the following way of looking at the market orientations:
A. product orientation & production orientation
B. Product orientation, production orientation & selling orientation
C. Product, production, selling, competitive, marketing & social marketing orientations
D. Marketing orientation, social marketing orientation, & selling orientation
➥ View Answer
411. The marketing approach provides a manager the mental map to think systematically about
A. Product, price, and target
B. Product, price, place, and promotion
C. Product, price, and. planning
D. Production, planning, place, and promotion
➥ View Answer
412. The marketing approach in managing a Library or an Information Centre, the following four-fold dimensions to evolve an organizational strategy:
A. Market, product, planning and promotion
B. Product, price, place and promotion
C. Product, price, marketing and planning
D. Market, external, interactive and internal marketing
➥ View Answer
413. The four barriers to the adoption of the marketing approach are:
A. Attitudinal, structural, systemic, and environmental
B. Professional, structure-wise, traditional, and informatics
C. Professional, systemic, organizational, and environmental
D. Attitudinal, systemic, organizational, and informatics
➥ View Answer
414. The reading center’s story hours, exhibitions, and reading to literature are forms of:
A. Extension service
B. Service of a public library
C. (a) & (b)
D. None of these
➥ View Answer
415. Abstracting service provides:
A. Abstract of articles
B. Whole bibliographic description of articles
C. Whole bibliographic description along with abstracts of article
D. Whole bibliographic sources
➥ View Answer
416. Generally, the reference service of a library in the conventional form is processed through the stages which are:
A. Preparation, service, assimilation
B. Indexing, orientation, delivery of the query’s reply
C. Orientation, user’s study, photocopy supplied
D. Preparation, orientation, and delivery of the query’s reply.
➥ View Answer
417. Who said that information is both a product and a process?
A. S.R. Ranganathan
B. J. Martin
C. D.J. Foskett
D. S.C. Bradford
➥ View Answer
418. What is information?
A. Explosion of knowledge
B. Human knowledge
C. Process of achieving knowledge
D. Product of different types of human activities and events
➥ View Answer
419. ISO 9000 standard denotes the:
A. Consistency confirmation of a product or service to a given set of standards or expectations
B. Total customer satisfaction
C. Representation of stakeholders issues.
D. Detailed list of measuring techniques
➥ View Answer
420. Which service demands the creation of a ‘user’ profile?
A. CAS
B. Information retrieval
C. SDI
D. Reference service
➥ View Answer
Related to Information Centers’ Management in Library
Topics Related to Library Science Subject:
- LIS MCQs of Information, Communication & Society
- LIS MCQs of History & Development
- Library Data Processing & Retrieval Techniques
- Information Sources in Library
- All other Library Science MCQs
You may also like these LIS MCQ Tests:
- 1. Library Science: LIS MCQ Test 01
- 2. Library Science: LIS MCQ Test 02
- 3. Library Science: LIS MCQ Test 03
- 4. Library Science: LIS MCQ Test 04
- 5. Library Science: LIS MCQ Test 05
- 6. Library Science: LIS MCQ Test 06
- 7. Library Science: LIS MCQ Test 07
- 8. Library Science: LIS MCQ Test 08
